• Regularly update and maintain the company website to ensure content is current, relevant, and optimized for search engines.
• Conduct keyword research, on-page and off-page SEO, and implement strategies to improve organic search rankings and drive traffic.
• Create detailed briefs for SEO content, ensuring alignment with overall marketing goals and SEO best practices.
• Plan, execute, and manage meta ad campaigns, LinkedIn campaigns, and Google Search and Display ad campaigns to achieve targeted KPIs.
• Implement and manage Google Tag Manager to track and analyze user interactions on the website.
• Utilize Google Search Console to monitor website performance, identify issues, and implement solutions.
• Develop and maintain digital reporting dashboards to provide insights into campaign performance, website traffic, and other key metrics.
• Work closely with the content, design, and development teams to ensure cohesive and effective marketing strategies.
  
  
  

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience as an SEO/SEM Specialist or in a similar role, with a strong understanding of search engine algorithms and ranking factors.
• Proficiency in Google Analytics, Google Tag Manager, Google Search Console, and other SEO tools.
• Experience with CMS platforms (e.g., WordPress, Sanity, Gatsby), familiarity with HTML, CSS, JavaScript, and knowledge of PPC advertising and bid management tools. Google Analytics and Google Ads certifications are a plus.
• Experience managing meta ad campaigns, LinkedIn ads, and Google Search/Display ad campaigns.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent communication, collaboration, and project management skills, with the ability to handle multiple projects and meet deadlines.
  
  
  

• A diverse, inclusive, and supportive company culture.
• Competitive remuneration.
• Opportunity to collaborate and work with global clients and stakeholders.
• Medical benefits.
• Great Paid Leave entitlements.
• Team outings, travel opportunities, company parties/events, and other exciting activities.
• Exposure to an international environment, working with people across Malaysia, Vietnam, the Philippines, and Australia.
• Industry and role-related training.
• Ongoing career opportunities.
  
  
  

Please refer to job description.