1. Brand and Visual Design

- Responsible for the design of the exchange's brand image, including logo, visual identity system, and promotional materials (posters, manuals, event pages, etc.), ensuring that the visual style aligns with the characteristics of the digital finance industry.

- Design visual content for online platforms (official website, app, social media), such as banners, detail pages, and entry graphics, emphasizing the professionalism and technological aspects of digital currencies.

2. Event and Marketing Support

- Collaborate with the operations team to complete the design of promotional activity pages (such as trading competitions and airdrop events), ensuring a combination of creativity and user experience.

- Plan and design visual solutions for online/offline events, including main key visual, booth layout, lighting effects, etc.

3. Cross-Department Collaboration and Execution

- Collaborate with product, marketing, and operations teams to understand requirements and deliver high-quality designs, such as product promotional graphics, social media visuals, and video covers.

4. Industry Trends and Innovation

- Track design trends in the digital finance industry (such as DeFi, NFT visual styles) and propose innovative design solutions that align with brand positioning.

- Optimize design specifications and establish reusable design templates to enhance team efficiency.