Social Account Manager

AIRR Labs

Negotiable
Remote1-3 Yrs ExpBachelorFull-time
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Remote Details

Open CountryPhilippines

Language RequirementsEnglish

This remote job is open to candidates in specific countries. Please confirm if you want to continue despite potential location restrictions

Job Description

Description

An experienced Account Manager that will oversee and grow brand presence on Tiktok, ensuring brand consistency, target achievement, effective stakeholder management, and comprehensive e-commerce brand management. This role will manage an FMCG brand with 5 Tiktok Shops under the Beauty & Personal Care and Mother & Baby category.


Key Responsibilities:

1. TikTok Shop Account Management:

• Manage multiple TikTok shop accounts for the FMCG brand.

• Manage investment budget to support revenue channels on Tiktok.

• Ensure each account adheres to brand guidelines and reflects the brand's voice and vision.

2. Target Achievement & Campaign Planning:

• Set and monitor KPIs for each TikTok shop account.

• Develop and implement comprehensive campaign/promo plans to achieve brand targets and drive sales.

3. Stakeholder Management:

• Act as the primary liaison between the brand and TikTok’s platform team.

• Facilitate clear and effective communication between internal teams, including marketing, sales, and product development.

4. Content & Livestream Activation:

• Oversee the creation and scheduling of engaging content tailored for TikTok.

• Coordinate with creative teams and influencers to produce high-impact livestreams that enhance brand visibility, engagement & conversion.

5. Product and Pricing Strategy:

• Collaborate with brand on assortment best suited for the TikTok audience.

• Set pricing strategies and promotional plans that align with market trends and consumer demands.

6. Inventory Management:

• Monitor inventory levels and coordinate with supply chain teams to ensure product availability.

• Analyze sales trends and adjust inventory forecasts to optimize stock levels.

7. Customer Experience & Support:

• Oversee the customer service processes to ensure high satisfaction rates.

• Implement feedback mechanisms and work with the CSEA to address any issues or concerns.

8. Brand and Market Research:

• Conduct market research to stay updated on consumer trends and competitor strategies.

• Use insights to inform social media & production team on optimizations that can be done for the brand.

9. Reporting & Analysis:

• Analyze performance metrics and prepare regular reports to stakeholders. o Use data-driven insights to optimize future campaigns and improve ROI.

10. Cross-functional Collaboration:

• Work closely with other departments (Finance, Supply Chain & Operations, Studios) to streamline ecommerce operations.

• Ensure alignment of e-commerce strategies with broader business objectives.


Requirements:

• Bachelor’s degree in Marketing, Business, or a related field.

• 2-3+ years of experience in account management, digital marketing, or a similar role, preferably within FMCG or e-commerce.

• Proven track record of managing social media campaigns and achieving sales targets.

• Strong understanding of TikTok’s platform and its features.

• Excellent communication, negotiation, and project management skills.

• Ability to work in a fast-paced environment and manage multiple projects simultaneously.

• Excellent communication skills, both written and verbal--to articulate the brand's message clearly and consistently to internal and external stakeholders, to collaborate with cross-functional teams, and to build relationships with clients, vendors, and customer

Requirements

Please refer to job description.

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Boss

HR ManagerAIRR Labs

Posted on 03 April 2025

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