Description
- Create and apply brand guidelines in all company materials.
- Help the company reach its market share and growth goals.
- Do market research to find new opportunities for promotion and expansion.
- Understand customer needs and help launch competitive products.
- Make sure the right products are available to meet market demand.
- Coordinate with suppliers and manufacturers for product needs.
- Set and manage pricing strategies for products and services.
- Handle customer satisfaction programs to build trust and loyalty.
- Plan and run promotions, advertisements, and campaigns using different media (e.g., social media, print).
- Join marketing events to boost brand awareness and measure their success.
- Work with partners and vendors to ensure successful campaigns.
- Collaborate with content creators and designers to produce quality materials.
- Keep updated with the latest marketing tools and trends to improve campaigns.
- Team up with sales to make sure marketing supports their goals.
- Provide product training to frontliners and customer-facing staff.
- Manage the marketing budget and stick to spending limits.
- Follow company safety rules and health regulations.
- Help improve systems, policies, and procedures related to marketing.
- Follow company policies, ethical standards, and confidentiality rules.
- Perform other tasks assigned by the immediate supervisor.
Salary Range: Php40,000.00 - Php50,000.00 per month
Work Schedule: 8 hours shift (Day Shift)
Work Location: Pasig City
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or any related field.
- At least three (3) to five (5) years’ work experience as Marketing Officer or similar role
Knowledge, Skills, Abilities:
- Strong data analysis skills to assess product performance and identify improvement areas.
- Ability to interpret sales data, traffic, and other performance metrics.
- Ability to manage multiple projects simultaneously while meeting deadlines.
- Experience in leading cross-functional teams and managing the product development lifecycle.
- Excellent communication skills to work with various teams and external partners.
- Ability to present data and strategies clearly to stakeholders.
- Familiarity with eCommerce platforms (e.g., Shopify, Magento, WooCommerce, BigCommerce).
- Understanding of digital marketing tools, SEO, and customer relationship management (CRM) systems.
- A keen understanding of customer needs, behaviors, and preferences.
- Ability to think from the customer's perspective to improve product offerings and experiences.
- Basic knowledge of HTML, CSS, or JavaScript can be a plus for collaborating with development teams.
- Understanding of backend processes related to eCommerce (inventory, order management, etc.).