1. Sales & Revenue Generation

• Develop and execute sales strategies to achieve occupancy, revenue, and market share targets.
• Identify and pursue new business opportunities in leisure, corporate, MICE (Meetings, Incentives, Conferences, and Events), and group segments.
• Maintain relationships with travel agencies, tour operators, and corporate clients.
• Negotiate contracts and special rates for groups, events, and long-term stays.
• Coordinate with the Reservations and Front Office teams to optimize room sales and manage yield.

2. Marketing & Promotion

• Plan and execute digital and offline marketing campaigns to promote the resort’s rooms, F&B outlets, and special packages.
• Manage social media presence and online reputation (TripAdvisor, Google, OTA reviews).
• Collaborate with creative agencies or in-house designers for promotional materials, ads, and content creation.
• Monitor and report on marketing ROI and campaign performance.

3. Branding & Public Relations

• Ensure consistent brand image and messaging across all marketing platforms.
• Organize and represent the resort in travel fairs, local events, and exhibitions.
• Build partnerships with local tourism boards, influencers, and media for brand exposure.
• Manage press releases and coordinate media visits.

4. Revenue Management & Reporting

• Analyze market trends, competitor performance, and pricing strategies.
• Work with the General Manager on forecasting and revenue optimization.
• Prepare monthly sales reports, budgets, and marketing performance analyses.
• Recommend promotional offers, packages, and seasonal discounts based on demand trends.

5. Team & Collaboration

• Supervise and guide marketing assistants or coordinators (if applicable).
• Collaborate closely with Front Office, F&B, and Events teams to ensure consistent guest messaging and promotional alignment.
• Train staff on upselling and guest engagement techniques.

Qualifications & Skills:

• Bachelor’s degree in Marketing, Business Administration, Hospitality, or related field.
• 3–5 years of experience in hotel or resort sales & marketing (preferably in the leisure or hospitality industry).
• Strong knowledge of hospitality sales channels (OTA, GDS, corporate, and travel trade).
• Excellent communication, negotiation, and presentation skills.
• Proficiency in digital marketing tools, CRM systems, and Microsoft Office
• Creative mindset with strong analytical and strategic thinking abilities.