付费渠道用户运营经理

MEXC

Negotiable
Remote3-5 Yrs ExpBachelorFull-time
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Remote Details

Open CountryWorldwide

Language RequirementsEnglish | Chinese

This job is open to Malaysian, Passholder - EP/TEP/PV/DP/RP-T/Others

Job Description

Benefits

  • Perks Benefits

    Pay in Crypto

岗位职责:

1.负责付费渠道用户链路转化运营

  • 对优化注册转化率、入金转化率等核心指标负责

2.制定并执行渠道专项增长策略

  • 根据不同渠道用户画像设计差异化激励策略
  • 设计入金活动、空投奖励、体验金、交易激励等增长玩法

3.精细化分层触达运营

  • 通过 Push、站内信、弹窗、邮件等多触点组合提升转化
  • 持续进行A/B测试并输出复盘报告

4.数据分析与增长优化

  • 拆解转化漏斗,识别增长瓶颈并提出优化方案
  • 具备独立搭建数据分析模型能力

5.与投放团队与各业务线协同

  • 与广告投放团队配合优化流量质量
  • 根据转化数据反推素材方向与人群策略
  • 各个业务线协同制定区域活动提升用户转化


任职要求:

3年以上用户运营或增长运营经验

  • 有互联网、金融科技、交易平台经验优先
  • 有加密货币行业经验优先

强数据分析能力

  • 熟练使用 Excel / SQL / BI 工具
  • 能独立拆解漏斗并提出结构性优化方案

结果导向 & 增长思维

  • 对核心转化指标负责
  • 有明确的目标感和复盘能力

具备活动策划与增长玩法设计能力

  • 有入金活动 / 拉新活动 / 激励机制设计经验优先

良好的跨团队沟通能力

  • 能与投放、产品、数据、客服高效协作


加分项:

  • 交易所 / CFD / 外汇 / 股票 / Web3行业经验
  • 从0到1搭建增长体系经验


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Gaurav Kumar

HR OfficerMEXC

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Posted on 09 March 2026

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